innovation – SAPIENT.D

Why We Should Replace “User” With “Human”

An ode to why the word "user" is not good for building good digital products.

The metaverse and Web3 are a messy bunch of ideas. If we do move forward, can we make them more human?

February 4, 2022February 4, 2022by Giles W. CrouchLeave a comment

There is a reason, several actually, that technology is coming at us so fast.

January 3, 2022January 6, 2022by Giles W. CrouchLeave a comment

It may seem like a good idea to build a mobile app, but beware the true costs.

December 14, 2021by Giles W. Crouch1 Comment

There's a quiet, but steady revolution happening in the world of search engines. Google may not win.

Our brains have adapted over millennia to changes in culture and society. How will this be in the digital age?

This powerful way of handling complex manufacturing could be a boon to business and the environment.

November 18, 2021by Giles W. Crouch1 Comment

You may have unwieldy mess of apps and tools you're using. Times for cleanup?

Blockchain is giving us a solution that may help solve a critical issue with online communities.

For any business considering their first digital product, from web-based to mobile, avoid these mistakes.